Atlanta’s Connection to Israel Faces Uncertain Future
Atlanta is buzzing with news that hits a little close to home. After over 30 years of fostering vital ties between Israel and the Southeast U.S., Conexx: The America-Israeli Commercial Alliance is taking a step back, announcing that it will be winding down its operations starting next year. This news is not just business; it’s a significant chapter in the history of connections that have benefitted countless people and enterprises.
What’s Happening?
In mid-November, the board of directors at Conexx made the tough call to disband the board and suspend membership activities. They’ve appointed five individuals who have until March 31, 2024, to either find a suitable successor to carry on the mission or dissolve the nonprofit entirely. In a candid email, Board Chair Randall Foster explained, “This is the unfortunate state of Conexx in its current form and the result of an inability to obtain sufficient financial resources and human resources to continue the organization in a viable format.”
A Glimpse into Conexx’s Journey
Take a step back for a moment, and you’ll see the roots of Conexx stretch deep into the American-Israel Chamber of Commerce Southeast, which began its work in the early 1990s. This initial endeavor was all about fostering trade missions and establishing cross-border introductions. Fast forward a decade, and Conexx emerged as a successor, with an aim to connect businesses in Israel and the Southeast U.S. like never before!
From hosting professional development programs to the annual Eagle Star Awards Gala, Conexx has made a mark by celebrating significant achievements and honoring partnerships that showcase the strong relationship between Israel—often dubbed the “Startup Nation”—and the United States.
From Growth to Challenges
In 2014, the organization rebranded, dropping the “Chamber” name to capture its broader mission. Its first president, Shai Robkin, envisioned an organization that wasn’t bound just by geography, as many Israelis were less familiar with the Southeast compared to other U.S. regions. However, the last decade hasn’t been kind to the group. After a promising five-year stint, the COVID-19 pandemic hit, creating challenges in its membership-based model.
In response, Conexx pivoted to a fee-for-service approach starting in 2021, trying to adapt to a world that had changed overnight. But in 2023, the financial strain led to a shift to an all-volunteer model. Just when it seemed that the organization was trying to navigate calmer waters, chaos struck in the form of conflict. The escalation of violence in Israel following attacks by Hamas brought travel and investment to a halt, crushing hopes for a quick recovery.
Support in Troubling Times
In the wake of the attacks on October 7, which saw more than 1,200 Israelis lose their lives—mostly civilians—Conexx made its stance clear, condemning the acts of violence and calling on Atlantans to support Israel. They highlighted the importance of acknowledging Israel’s vibrant economy, especially in areas like technology and medicine. “Conexx urges everyone to support Israel, reject hate, and combat antisemitism wherever it arises,” stated the organization.
A New Beginning on the Horizon?
Even as the organization faces its sunset, there’s a little glimmer of hope. Foster acknowledged that many members believe that there’s still value in the services Conexx used to provide. He revealed that the Consulate General of Israel to the Southeast, based in Atlanta itself, has agreed to facilitate a forum in early 2025. This forum might be just what the community needs to explore options, brainstorm ideas, and potentially lay the groundwork for a fresh start.
For now, community members are encouraged to stay engaged and contribute their insights to this emerging dialogue. As the landscape shifts, one thing is clear: Atlanta’s connection to Israel holds a special place in many hearts, and this story may not be over just yet.
